The Trick You Need to Succeed in 2022

A good coach knows what moves you need to perform to put yourself on the podium each year.

A coach with online business sense will trade your email address for an industry secret, then engage with you to dive deeper and pay for specific strategies.

Good coaching
+ a solid sales funnel

the path to success for many

I’m more one to take the guerilla approach to coaching — starting out wherever I am and practicing what I preach so you can track my success real-time.

My goal in 2022 is to get you to tip me $5 to light up my Yellow Brick Wall.

But we’ll come back to that in a minute.

Right now, I want to talk about how you have an unprecedented opportunity to upgrade your life in 2022.

With just a few adjustments to how you approach social media, you’ll be at your next New Year’s party thinking:

Young backlit local boy standing by the ocean in Tahiti with a golden sunset and a sailboat in the background
You on the last day of 2022

And I’ll be your coach in getting there.

As your online mindset coach, I’m going to do what ANY good coach would do and share a winning move that will get you on the podium in 2022—no matter your field.


Finding success in 2022 is all about showing up with strong main character energy (MCE).

You’re going to start seeing this term everywhere — hashtags, comment sections, and demonstrated in nearly every person you follow.

Authentically sharing your life experience from a position of power is your winning formula for shining bright this year.

If you want to upgrade your life in 2022, you need to embrace your authentic story.

The BIG Question: What does your MCE look like?

A key reason main character energy is going to be so big in 2022 is: When properly expressed, MCE looks different on everyone.

If 2 people’s MCE is identical,
then 1 of them is mimicking.

And after two years of intermittent quarantines filled with unpredictable highs and lows,

fitting in is OUT
standing out is IN

Knowing this, different coaches are going to guide you to stand out in different ways.

As your coach, I’m going to invite you to explore ideas via art, comics, and stories, then ask you to show up in unambiguous ways like lighting up my Yellow Brick Wall.


Because, in life, we either show up or we don’t.

When we don’t show up, it’s often because something along the line has taught us to be afraid and we’ve convinced ourselves that our fear is greater than we are.

Releasing our side-character/NPC qualities can be a journey — especially if we believe lifting others to be part of our core value.

Yet main characters don’t walk around lifting other people up; they raise others up by modeling how things can be better. Then they meet you as equals when you develop the flex to meet them on the main stage.

So …


… as your coach in 2022, this year is no different for me than for you. I also need to embrace my main character energy, otherwise, what credibility do I have with you?

So …

… this is how it’s is going to work …

… in the year 2022, I’m embracing my energy by rebranding myself as:

The $5 Storyteller

I’m choosing this in response to a dare I got on my birthday to stop being such a digital recluse and start genuinely participating online.

My Friend’s Challenge: “Just start showing up and I bet you could get 100,000 people to tip you $5 bucks before your next birthday IF you just do what you do in-person online.”

Is my friend right?

There’s only one way to find out and I’ve never turned down a birthday dare (although I may have to now that the secret is out), so


So that’s what I’ll be doing on the front end of things.

I will be the $5 Storyteller ALL of 2022

But there will be a BTS side of things.

Join the Adventure

Ask anyone who’s ever been coached by me and they’ll tell you I’m not one to gatekeep information.

My approach is to:

  • give you a full picture of what you need to succeed
  • make sure you understand the assignment, and
  • provide information and opportunities that put you in a position to perform, learn, and grow

If this kind of coaching is for you, supporting me on Patreon also might be right for you.

I will process large amounts of information down into bite-sized “high-level” action items anyone can do — often simmering things down to a one-page worksheet, where possible.

I’ll share with you what I’m doing and how I’m doing it while providing you with shortcuts and worksheets to help you expedite the process yourself.

If this sounds like BTS info you can put to use, support me on Patreon.

Otherwise, find me on Twitter and Instagram for Main Character Energy for the rest of the year.

Watch my journey to see how I get 100,000 people to tip me $5 before my next birthday.

You can tip me anytime you like using Venmo:

Tip me anytime to light up bricks on my Yellow Brick Wall

The Yellow Brick Wall will document my engagement and become a visual record of my 2022 Main Character Energy.

So much dark atm BUT a HUGE THANKS to Christine, Elizabeth, and Kelly for getting the glow-up ball rolling! 💜

So let the fun begin and I look forward to meeting you all on the Main Stage!

Happy Holidays & a Bold New Year

I officially declare 2022 “the Year of the indoGOAT” … but more on that later.

Oh, what a year it’s been.

The best of times

The worst of times

Routine times

Quarantine times

Everything in between

If you’re like me:

  • this year went fast — REALLY fast
  • everything changed, yet nothing changed
  • you did a bit more navel-gazing than usual
  • you said goodbye to more people than you were expecting to

If you weren’t like me, you:

  • traveled a lot
  • embarked on new adventures
  • went to no funerals
  • enjoyed working remotely in an industry you hope to retire in

Honestly, I hope your year was far more adventurous and dynamic than mine. Because this year was a bit heavy for me.

The year before that was a bit heavy, too.

And I must confess that multiple unexpected deaths mixed in with bouts of quarantine and fruitless routines really gives one a lot to ponder on.

And all my pondering has led me to the same conclusion: Time is short, doubt is pointless, and if you have something to give then it’s time to get in the game.

To do that, I need your help.


If you’ve known me a while, I rarely ask for help and I certainly don’t ask for Christmas presents. But this year I’m asking for both.

This year, for Christmas, will you become my patron for the year of 2022?

Starting at $5 per month, you can fund (and vote on what you want to fund) projects throughout the year.

Projects you can expect to see include:

  • Books
  • Art
  • Videos
  • Podcasts
  • Clothing
  • & MORE

I’m seriously going to give you so much value for your investment that it’s silly. But that’s what you get when you give me a budget to create with.

Building Brick-by-Brick

For every $5 gift, a gold brick will light up on “The Yellow Brick Wall.”

(Can you see the 4 sponsored bricks that are lit up? Take note of how small they look on your screen. This is relevant later.)

If you don’t know what the Yellow Brick Wall is yet, I’ll save you the long story for now.

Long Story Short: The Yellow Brick Wall is a time capsule. Wherever it appears, guests can paint over its gold in black-and-white (NO COLORS, including grey). People can write words, paint pictures, and leave any image they like.

It is a snapshot of a record of time, place, dynamics, and people.

There are no rules of what one can or cannot depict on the wall, only the promise history will remember what you valued over gold.

But more on that later…

How It Works

Think of things this way:

  • Each $5 sponsors a brick on the Yellow Brick Wall
  • When a brick is sponsored, it changes from dark to gold with your first name & last initial on it

Bricks can be gold-lit:

  • 1-by-1
  • in groups
  • in blocks of 60, or more, to depict custom images

And for those of you wondering if you can advertise on the Yellow Brick Wall –which will be featured on my home page ALL of 2022, the answer is:


Not only will whatever BLACK-AND-WHITE image of your choice be featured on my site all year, but it will also have a PERMANENT SPOT on the Yellow Brick Wall when I mint the final image as an NFT at the end of the year.

For those of you wondering: Why a minimum of 60 bricks for custom images?

Well, if you look at the image of the brick wall above, you will see that the individual bricks are quite small/illegible on different screens.

Custom images need enough real estate to be seen.

Simple as that.

Voting For Projects

I’m starting a Patreon, where projects will be pitched, voted on, and completed in order of interest.

But you can also vote outside of Patreon and use Venmo to vote in the memo space.

  • Projects will have an allotment of bricks that need to be sponsored to begin
  • Patrons can choose to have their monthly subscription cast votes
  • Bricks — even custom-image groups of bricks — can be purchased separately to cast votes
  • If no projects are greenlit, I will work on whatever I want in the meantime

EXAMPLE: Let’s say that Pimpernel 4 is one of the projects and it gets funded. I will then make writing Pimpernel 4 my full-time focus until it is done.

Then everyone pledging $15 or more a month will get it for free.

Sound fun?


Then follow me on Patreon or Venmo me.

And may the Year of the IndiGOAT begin!